Folia Collective
SCOPE OF WORK
Branding Design
E-Commerce Website Design
ABOUT THE PROJECT
Folia Collective approached Darling shortly after it had open the doors to its first brick-and-mortar shop in Pasadena, California. They had a logo they liked, but needed to expand their brand identity and redesign their website. Folia’s updated branding includes a monogram mark, graphic elements, typography styles, and color palette that ensures a polished and consistent look across its collateral. And their new Shopify site now feels like an extension of being in their lush shop—and has a back-end that makes inventory and payments easier to manage.